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Introducing the Clarity Quotient™

Measure what matters. Magnify what works.

In high-stakes environments, clarity can fracture fast.
Strategies shift mid-course. Roles blur. Assumptions multiply.
The pace of decisions outstrips a team’s ability to stay aligned.
And too often, executives carry distinct versions of clarity—each shaped by their own strengths, assumptions, and pace.


Clarity grows when leaders’ distinct ways of seeing — and the strengths behind them — are surfaced and understood together.


The Clarity Quotient is being developed as a breakthrough assessment for CEOs and executive teams in planet and purpose sectors. Built on GoodMagnified’s proprietary FICAAR Clarity Engine™, it will measure and help strengthen clarity across six dimensions that fuel aligned, high-performing leadership.


Through the Noise + Signal Framework™, it will surface the patterns that uphold clarity — and the ones that quietly erode it.


These insights will help leaders reorient their teams, restore focus, and lead with greater intentionality under pressure.


Grounded in psychometric, behavioral, and systems expertise, the Clarity Quotient will transform diffused clarity into forward momentum across the evolving landscape of purpose, performance, and growth.

Get a first look at the Clarity Quotient

The first sample available is the Purpose-Driven Brands Edition, designed for consumer-facing companies that link growth with impact, sustainability, or values-driven innovation. Previews are available exclusively to CEOs and senior executives in impact consumer brands, climate tech, clean energy, and climate-resilient infrastructure. 

Request the Sample Preview

“Between stimulus and response there is a space. In that space is our power to choose our response.”


Viktor Frankl

What You'll See in the Sample

A first look at the Clarity Quotient

The Clarity Quotient Sample: Purpose-Driven Brands Edition offers a preview of what is being developed.


Inside, you’ll find a representative leader’s profile—fictional, yet reflective of real executive dynamics:


  • Composite Clarity Profile™ — a snapshot of where clarity is strong and where it may be at risk
     
  • Clarity Signature™ — a narrative glimpse into how this leader naturally creates and sustains clarity in shifting conditions
     
  • An early view of how these insights will expand to the team level—illustrating how shared clarity accelerates execution and impact


This Sample is foundational by design; deeper sector-specific nuance will be added in development after the Pilot. 

Make Clarity Visible. Drive Better Results.

See where clarity breaks down. Turn it into performance.

Gaps in clarity slow teams, drain resources, and stall results. Even experienced leaders don’t always see where those gaps are—until performance starts to suffer.


What if you could reveal the patterns holding your team back, make evolved decision rights clear, and strengthen alignment at the top?


The Clarity Quotient is being developed to make clarity visible, so leaders and teams can act with greater alignment, sustain momentum, and turn insight into measurable results. 

Sector Editions + Team Insights = Clarity in Action

Turning insight into alignment and execution

GoodMagnified is developing sector-specific versions of the Clarity Quotient, beginning with the Purpose-Driven Brands Edition. Following the Pilot and launch, the next editions will be developed in order:


  • Climate Tech Edition 
  • Clean Energy Edition 
  • Climate-Resilient Infrastructure Edition
     

Each will reflect the distinct realities, decisions, and pressures leaders navigate within their industry.


Results will extend across individual and team levels, connecting personal clarity to collective performance. A Certified Clarity Strategic Advisor™ will provide insight into each leader’s Clarity Strengths™, growth opportunities, and the Clarity Levers™ to activate for momentum.


Executive teams will receive:


  • A Collective Composite Clarity Profile™ 
  • A Collective Clarity Signature™
     

These will reveal where clarity converges — and where it diverges.


Paired with a facilitated Clarity Activation Session™, CEOs and their teams will explore the narratives driving and inhibiting progress, the Signals shaping alignment, and how to strengthen clarity, resilience, and results.

Get the Clarity Quotient Sample

From Insight to Activation

Clarity practiced as a shared discipline

The Clarity Quotient will do more than show where clarity is strong or strained.


It is being developed to help leaders and teams put clarity into practice, especially when the stakes are high.


Results will progress from individual reflection to shared alignment and collective momentum. 

What Will Set the Clarity Quotient Apart

Where insight meets momentum

Measures both strategy and behavior
The Clarity Quotient will go beyond individual traits to assess how priorities are aligned, expectations communicated, and outcomes reinforced throughout teams and functions.


Built on a research-informed clarity model
Grounded in the proprietary FICAAR Clarity Engine, it will define what clarity looks like—and how it becomes operational.


Informed by the Noise + Signal Framework
It will help leaders identify which dynamics strengthen clarity and which distort it, enabling more intentional and adaptive responses under pressure.


Built for sector realities

Developed as sector-specific editions, the Clarity Quotient will enable leaders to track clarity over time in ways that reflect their industry’s unique dynamics, especially through periods of change and growth. 

Request the Sample

What's Next for the Clarity Quotient

Clarity: the new standard of leadership

After the Pilot launch of the first Clarity Quotient release, Purpose-Driven Brands Edition, development will begin on two advanced tools designed to deepen its impact.


  • Clarity Index
    A scoring system that will track clarity across leadership teams over time.


  • Clarity Benchmark
    A comparative framework that will reveal patterns within and across sectors and organizations.


Together, these tools will deliver the first clarity-centered leadership insights for executives in Canada and the U.S. They will not only show where clarity stands internally, but also provide external perspective, giving CEOs, leadership teams, boards, and investors insight into how alignment and execution compare across peers.


With that clarity, leaders will move forward with sharper focus, greater momentum, and more strategic confidence.

Development Partners Welcome

Invest in the future of clarity in climate innovation and purpose-driven consumer brands

If your organization is interested in advancing clarity within climate innovation or impact consumer brands, we invite you to explore partnership opportunities.


From early-stage funding to strategic collaboration, we’re seeking partners who want to accelerate the tools and insights that will make clarity visible and actionable for executives and teams in growth-stage companies.


Ready to explore what’s possible?
Reach out to start the conversation.

Advance Planet + Purpose

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